MICHAELS’ Digital UI/UX Design
As a Senior UI/UX Designer at Michaels, I developed design system components to ensure consistent experiences across digital platforms. I established color systems, typography hierarchies, and responsive frameworks while prioritizing accessibility standards for craft enthusiasts. All this was done within an agile workflow that supported rapid iteration and continuous improvement.
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Adobe Illustrator, Photoshop, Sketch and Figma
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E-commerce UX/UI optimization, digital merchandising, conversion-focused design, responsive cross-platform implementation, A/B testing visualization, and performance-driven creative development.
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Design system architecture, responsive UI development, accessibility implementation, and agile collaboration.
